Worried about the YouTube/Spotify algorithm?

The more things change in podcasting, the more important the fundamentals become.

Yes, algorithms, AI, and platforms (YouTube/Spotify) affect what people see. But you know what hasn't changed? Friends telling friends about a show they loved.

The highest-value algorithm is word-of-mouth. Humans loving something so much that they have to tell their friends about it.

Don't "optimize for the algorithm." Optimize for this: make a show that people love and share with others.